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22 Nov 2021
Product | 5 min read

Rockerboxer Roundup: Sameen Karim on New Visitor Analytics

In our next installment of our newest blog series, “Rockerboxer Roundu...

11 Nov 2021
Product | 5 min read

Measure Top-of-Funnel Impact With New Visitor Analytics

We’re excited to announce the launch of New Visitor Analytics, Rockerb...

28 Oct 2021
Product | 5 min read

Beyond the Cookie: Marketing Measurement in a First-Party Data World

For years, marketers have been caught between a particularly tricky ro...

19 Oct 2021
Industry Trends | 3 min read

Holiday Marketing: It’s Not Too Late to Ensure the Optimal Channel Mix

The holiday season is rapidly approaching, and with increasingly volat...

06 Oct 2021
News | 9 min read

Rockerbox’s Recap of CommerceNext IRL 2021

Last week, we boldly went where we hadn’t gone since the before times—...

23 Sep 2021
News | 3 min read

Join the Rockerbox Team at CommerceNext IRL

CommerceNext returns "in real life" next week, and we’re excited to co...

21 Sep 2021
Product | 5 min read

Rockerboxer Roundup: Eddie Chou on Experimentation

Last week, we had the pleasure of hosting a webinar where we went behi...

08 Sep 2021
News | 4 min read

Rockerbox Recognized By G2 as a High Performer in Attribution

The people have spoken! Rockerbox is honored to be named a High Perfor...

01 Sep 2021
Product | 3 min read

Optimize Campaign Performance With Rockerbox Experiments

We’re excited to announce the launch of Rockerbox Experiments, our new...

25 Aug 2021
Culture | 4 min read

A Rockin’ Good Time: Our First-Ever Rockertreat

  Since Rockerbox’s founding, we’ve continually invested in ensuring t...

18 Aug 2021
Industry Trends | 4 min read

Top Measurement Mistakes Most Marketers Make

We recently recapped our webinar with Portage Ventures on marketing at...

04 Aug 2021
Industry Trends | 3 min read

Apple’s Impact on Marketing Attribution

Businesses have always struggled with measuring marketing performance,...

21 Jul 2021
Industry Trends | 5 min read

4 Lessons Learned From DTCx Virtual Summit

I t was all about the future of customer experience (CX) in e-commerce...

12 Jul 2021
News | 1 min read

Award: AdExchanger 2021 Programmatic Power Players

We are proud to announce that Rockerbox has been named one of AdExchan...

01 Jul 2021
News | 1 min read

Podcast: Rockerbox on Story of a Brand (Part 2)

The second part of the conversation between Rockerbox CEO Ron Jacobson...

28 Jun 2021
News | 1 min read

Podcast: Rockerbox on Story of a Brand (Part 1)

This conversation between Rockerbox CEO Ron Jacobson and Story of a Br...

09 Jun 2021
Product | 3 min read

Product Launch: Data Warehousing

Today, we're excited to announce the launch of Rockerbox Data Warehous...

05 May 2021
Culture | 1 min read

Investing in Continually Improving

One of Rockerbox’s core values is ‘Continually Improve’. In the Rocker...

12 Apr 2021
Pro-tips | 4 min read

Blended vs Paid Only CPA/ROAS -- When to Use Each

There are endless ways to calculate CPA and ROAS. 

31 Mar 2021
Industry Trends | 5 min read

Cracking the Marketing Attribution Code — Know What To Look For When You Launch

Marketing attribution helps brands know which of their efforts is payi...