Rockerbox

Marketing Measurement for TikTok

Even if you don’t use TikTok personally, there’s a good chance your business should be using it for marketing. TikTok has a huge user base that’s only growing, and ad spend on the platform is expected to grow alongside it. Whether you’re fully invested in TikTok, just beginning to test into it, or have yet to use the platform, you need a way to see whether the money you put into TikTok is worth it. With Rockerbox, you can see your TikTok spend and performance alongside all of your other marketing so you can make better decisions for your business.

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See the Value of TikTok—and All the Rest of Your Marketing

It’s hard to get a holistic view of your B2C marketing. Different platforms deliver different kinds of data in different ways, and getting all the information you need in one place takes time and effort. Rockerbox has a better way—All of your marketing metrics in one place where you can see how they perform individually and all together. From platform performance to customer journeys, it’s all available at your fingertips in regularly updated dashboards.

Start Tracking Spend and Performance in No Time

Go from fractured measurement to centralized measurement and start proving the results of your work quickly. Rockerbox setup is simple and speedy. Just authenticate your account and append URL parameters and you’re ready to start tracking TikTok.

Why You Need Marketing Measurement for TikTok

With an estimated $11 billion in ad revenue projected for 2024, there’s no denying the astronomical growth in TikTok popularity. Brands are using TikTok and seeing success with it, but that’s in spite of TikTok’s incomplete attribution. To truly continue to scale and succeed on the platform, brands need to up their attribution game.

Rockerbox gives you the measurement edge you need to understand your marketing performance and your customers that much better than your competitors.

Measure TikTok the Right Way with Rockerbox.

TikTok and other third-party measurement platforms only show you part of the picture—with Rockerbox, you know what’s working and can tie it back to real conversions on your site. Start a conversation with our team today about using Rockerbox for TikTok measurement and more.