Rockerbox Attribution Platform

 

 

 

Attribution Modeling 

Tailor your attribution model to your actual marketing funnel 

 

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Machine Learning based multi-touch models

Rockerbox builds and maintains your attribution models, using all the data from your marketing channels, overall customer behavior and conversions. 

Model comparison 

Easily compare marketing performance between machine learning based models and traditional rule-based models, such as last-touch. See how metrics, such as CPA, vary across attribution models.

Full model transparency

We're fully transparent about our modeling. See features included in every model, how each model runs and predictive performance results.

 

  

Data Collection

Rockerbox ingests, organizes & combines all your data

  

Combine online and offline touchpoints

Attribute all digital channels as well as offline channels (direct mail, TV, radio, etc). See how offline channels influence online activity.

Retail attribution

Attribute all advertising that leads to conversions at your retail stores.

Automatic spend ingestion 

Rockerbox automatically ingests spend from the various digital platforms you're buying on.

 

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Reporting

Get a single source of truth to make decisions about your marketing 

 

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Attribution dashboard

Examine results by touchpoint, channel and customer segment. Quickly see accurate conversion counts, CPA, ROAS and LTV.

User level reporting

See how a user engaged with your brand by touchpoint, date & time. Push cleaned unsampled data to wherever it's needed on a recurring basis.

Conversion & spend data in one place

See all conversion data and spend data in one dashboard without double counting.

 

  

Customer Analysis

Understand how your customers yield profit over time 

 

Customer browsing paths, across every device

View every customer interaction on every device. Reveal the most common paths to purchase across all your customers.

Advanced user segmentation

Analyze your marketing performance by cohorts (i.e., new customer,
2X customer, repeat customer (>2X customer).

LTV reporting

Rockerbox ingests and organizes your historical customer order data to calculate a true LTV for long-term customers.

 

 

 

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Integrated with the tools you already use

Rockerbox works alongside all major ecommerce platforms, CRMs, ad platforms and more. Browse integrations here

 

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Fast onboarding

Place our pixel on your website and define your conversion events. We do the rest.

 

 

 

Get started with Rockerbox

Join some of the most innovative brands

 

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