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Cross-Channel, Cross-Device
Marketing Analytics

Running a complex, multi-channel marketing strategy to keep up with today’s digitally-fluent customers? Make sure you have the marketing data and measurement tools to support you in understanding the customer journey, measuring performance, and informing data-driven decisions. 

Centralize All Your Data—Even Across Multiple Geographies

With a centralized data source of truth, your marketing and ecommerce teams are empowered to make confident spend and strategy decisions. Even if your brand spans multiple continents and your strategy includes dozens of channels, Rockerbox can give you a centralized view of marketing ROAS and CPA with the ability to filter and and break out the numbers to get just the metrics you need.

See the Impact of Online + Offline

You’re digital—but you’re also a believer in traditional tactics like direct mail and linear TV. Rockerbox supports you with the data foundation and marketing measurement methods you need to understand the impact of digital and offline channels on your business and your revenue.

Understand the Full Customer Journey

The customer journey evolves constantly—can your marketing measurement platform keep up? The retail buyer's journey can be short and straightforward or long and complex, depending on what you sell and who you’re selling it to. With Rockerbox, you can understand exactly the paths your customers are taking to purchase so you can double down on what’s working and cut what doesn’t. 

 

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Understand the Full Customer Journey

The customer journey evolves constantly—can your marketing measurement platform keep up? The retail buyer's journey can be short and straightforward or long and complex, depending on what you sell and who you’re selling it to. With Rockerbox, you can understand exactly the paths your customers are taking to purchase so you can double down on what’s working and cut what doesn’t. 

The Data Products:
Building a Retail 
Data Foundation

Rockerbox’s Data products help retail companies simplify the difficult job of consolidating and normalizing datasets so you can build a source of truth to power your marketing measurement.
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Collect

Collect for Retail

Rockerbox Collect is a data tool that’s built for marketers. We cut out the manual work and help you consolidate, standardize, and transform marketing datasets. 

Explore Collect >

Track

Track for Retail

Rockerbox Track helps retail companies build a foundation for MTA with a first-party, marketing-centric, user-level dataset.

Explore Track >

Exports

Export for Retail

Rockerbox Export allows financial services marketers to fully leverage their data warehouses with a seamless integration to Snowflake, Google BigQuery, and Amazon Redshift. 

Explore Export >

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The Analysis Products: 
Analyzing Retail Marketing Effectiveness

Rockerbox’s Analysis Products help retail marketers make sense of their marketing strategy and shine a spotlight on the most profitable and efficient path to success. 
Journey

Journey for Retail

If you’re looking for more visibility and clarity on the customer journey across multiple devices and channels, Rockerbox Journey can help. We support marketers in exploring the path to purchase, the funnel makeup, channel overlap, and more. 

Explore Journey >

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MMM for Retail

Rockerbox MMM helps retail marketers build high-level budgets through data by leveraging a time-tested statistical method that explores the correlation between marketing investments and key KPIs like revenue. 

Explore MMM >

Optimize

Optimize for Retail

Rockerbox Optimize is built to help retail channel managers succeed. We offer goal setting functionality for ROAS and other metrics, and smart spend recommendations backed by data on your top platforms. 

Explore Optimize >

Make the Complex
Simple and Actionable

Marketing doesn’t have to be a mystery. Bring clarity to marketing performance and the buyer journey with Rockerbox’s data-backed marketing measurement tools. 
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