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Navigating the New Tariff Landscape: How to Adapt Your Marketing Amid Consumer Shifts

Tariff changes are shaking up consumer behavior—and brands that don’t adapt risk being left behind. From longer purchase journeys to heightened price sensitivity and shifting channel performance, marketers are being challenged to rethink how they measure and optimize performance.

Join Rockerbox’s Kelsey Kearns and Ashley McAlpin for a live discussion on how to stay ahead of these shifts with data-backed strategies. We’ll cover what we’re seeing across the industry and how top marketers are adjusting their tactics in real time—from re-evaluating lookback windows to re-testing channel incrementality.

In this session, you’ll learn:

  • How tariffs are impacting consumer purchasing behavior and conversion timelines
  • What this means for performance across channels like paid social, affiliate, and email
  • Why attribution, incrementality testing, and MMM are critical in this climate
  • How to use Rockerbox to identify efficient spend, uncover new trends, and retain high-value customers

Whether you’re already feeling the effects or preparing for what’s next, this webinar will help you better navigate uncertainty and maximize your marketing impact.

No more confusion. Just real marketing insights.

Talk to our team about how Rockerbox can change the way you spend—for the better.

Request a Demo