FY Benchmarking and Trends: A Look Back to Inform the Future

Is your performance tracking with the market, or falling behind?

In a digital landscape defined by volatility and shifting consumer behavior, historical data is your most reliable compass. To build a winning strategy for the year ahead, you first need to understand the true benchmarks of the year we just closed.

Join us for a data-rich retrospective as we unpack the definitive trends in Cost Per Acquisition (CPA) and Return on Ad Spend (ROAS). We aren’t just looking at the averages; we are going deep into the data to reveal how these metrics have evolved year-over-year.

In this session, we will move beyond generic benchmarks to provide granular insights segmented by company size and industry vertical. Whether you are a scaling startup or an established enterprise, you will walk away with the context needed to validate your past performance and optimize your future budget allocation.