Beyond Meta: Smarter Social Diversification Strategies for Scalable Growth

With acquisition costs rising and performance fluctuating on Meta marketers are feeling the pressure to diversify. But with endless options across TikTok, Pinterest, Reddit, Snap, and emerging platforms — how do you know where to place your bets?

In this webinar, Rockerbox brings together marketing leaders and channel experts to cut through the noise. We’ll explore how top brands approach social diversification, what signals indicate a channel is ready to scale, and how to measure early traction without overcommitting budget. Whether you’re doubling down on creative testing, rethinking measurement, or navigating new platforms, this session will offer actionable insights to help you make smarter decisions about where to test — and why.

Key Topics:

• When and why brands begin looking beyond Meta
  
  
• What’s actually working across TikTok, Snap, Pinterest, Reddit, and others
  
  
• How to structure a testing budget that limits waste but reveals signal
  
  
• Metrics to track in early-stage testing (and what not to expect)
  
  
• How to use Rockerbox data to evaluate new channel performance holistically