Black Friday and Cyber Monday (BFCM) are just weeks away—and the competition is already heating up. For brands, Q4 represents both the biggest opportunity and the highest stakes of the year. But as consumer expectations shift, channels evolve, and inventory pressures mount, last year’s playbook won’t cut it.
That’s why Rockerbox is bringing together a panel of experts to help you finalize your BFCM strategy. On October 14 at 2 PM ET, join us for a tactical, no-fluff discussion on the strategies that will make or break your holiday performance.
The final weeks leading into BFCM can feel like controlled chaos. Discounts must be carefully structured to drive conversion without eroding margin. Bundles need to move inventory strategically. Channels must deliver under pressure—and backup plans are essential if they don’t.
At the same time, marketers are under more pressure than ever to prove ROI. With rising acquisition costs, creative fatigue, and volatile consumer demand, the difference between a record-breaking Q4 and missed targets often comes down to the ability to adapt in real time.
This webinar will give you the tactical clarity you need to head into the season with confidence.
We’re bringing together voices with hands-on expertise across key areas of BFCM performance:
In just one hour, you’ll walk away with clear, tactical takeaways:
This webinar is built for growth marketers, eCommerce leaders, and brand operators who want practical guidance—not theory—on how to win BFCM. Whether you’re a DTC brand or an omni-channel retailer, the strategies shared here will give you an edge in the most competitive shopping window of the year.
The margin for error during BFCM is razor-thin. But with the right frameworks in place, you can turn the year’s biggest challenge into its biggest success.
Join Rockerbox and our expert panel on October 14 at 2 PM ET and walk away with the clarity, confidence, and tactics you need to maximize Q4 performance.